About The Belly Rub Hub

Our Story

The Belly Rub Hub was created by Joshua and Eric Rivas, two brothers who share a love for pets and the joy they bring to everyday life. Inspired by the playful personality of the furry face behind our brand, Wil the Wheaten Terrier, we set out to build a store filled with products that help pets live happy, healthy, and comfortable lives. We're passionate about helping pet owners find great products while celebrating the special bond between people and their furry family members.

Our Mission

At The Belly Rub Hub, our mission is to provide pet owners with premium, practical products that make every tail wag a little harder. We believe every pet deserves the best — from playtime to grooming to snack time.

Meet the Team

Our Values

🐾 Quality  — We carefully source products with your pet's safety and happiness in mind.
🐾 Community — We're dog lovers helping dog lovers.
🐾 Transparency — Honest products, honest prices.